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04.10.2024

GIOVAS SA x BRAND LICENSING EUROPE 2024

Giovas SA’s presence at this year’s Brand Licensing Europe stood out as the only Greek company to be showcased at the Licensee Pavilion.

A very successful participation with more than 20 meetings with new and very promising partners and licensors for expanding its already broad portfolio of popular and world-famous brands.

At the same time, visitors at this international show had the unique opportunity to see from up-close the high quality and aesthetic of the GIM and Back Me Up products with a sneak-preview of the 2025 designs that were showcased at Giovas SA’s stand.

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The phenomenally adorable Squishmallows are making the debut with a brand new collection by GIM! Cameron, Gordon, Tracey and the rest of the popular plush animals feature in the most original and super-soft designs of backpacks, tote bags, as well as accessories such as hats, mini wallers and key-rings! Each Squishmallow has its own unque

Giovas SA’s presence at this year’s Brand Licensing Europe stood out as the only Greek company to be showcased at the Licensee Pavilion. A very successful participation with more than 20 meetings with new and very promising partners and licensors for expanding its already broad portfolio of popular and world-famous brands. At the same time,

Every new beginning, such as starting a new school year, brings with it a lot of joy, enthusiasm, as well as some anxiety and worry – especially in today’s difficult conditions that any family has to cope with. Giovas SA continues to support the younger members of our wider “family” of socially vulnerable groups, as

With only a few days before the first school bell rings, our young friends are getting ready to welcome the new school year! By choosing GIM and Back Me Up, pupils and students of all ages will find everything they need for their new “beginning” from a wide range of school supplies with their favorite